Why do middle-class mums go to the gym for pole-dancing classes? Because, says Ariel Levy, they have been conned by kitschy, slutty ‘raunch culture’ Some version of a sexy, scantily clad temptress has been around through the ages, and there has always been a demand for smut. But whereas this was once a guilty pleasure on the margins — on the almost entirely male margins — now, strippers, porn stars and Playboy bunnies have gone mainstream, writing bestsellers, starring in reality television shows, living a life we’re all encouraged to emulate. Prepubescent girls wear ‘thong’ underpants, their mothers drive off to the gym for pole-dancing classes after lunch.
Last week Anita Roddick, founder of the Body Shop, hit out at what she called ‘pimp and ho chic’.